Marketing a Film

Just like any other product, an independent film needs marketing and a publicist to help spread the word as to what festival the film is at and what artists were involved in bringing the screenplay to life. Once at film festivals, a film’s PR team organizes meetings and meetups with other industry professionals to potentially get the filmmakers jobs on upcoming independent film projects or to get the film that is appearing at the festival a distribution deal.

Writing Wrap Up: Look at Me Now! – Using Key Art

Hi there! Welcome to the maiden launch of the Writing Wrap Up. I’m Paula Landry, MBA, business & media consultant, and I’m excited to work with Script Magazine. Wrapping something means completing or packaging – presenting your work to the marketplace. To sell your screenplay, it must be wrapped up. As writers,...

Musings From a First-Timer at Cannes Film Festival

Ah, the Cannes Film Festival.  Where glitzy red carpet premieres and ball-gown and tuxedo-clad celebrities abound, everyone drinking champagne, hobnobbing and dancing until the break of dawn.  Oh, the glamour of it all… … or so I mused while on my flight to France, reading aloud a French phrase book a...

Film Festivals 411: Why Did My Film Not Get In?

“Everyone thinks my film is great! You guys don’t know what is really good.” “I’ve seen the films you program and mine is so much better.” “My film won awards at four other festivals! I don’t understand why you didn’t pick it up.” I receive these complaints (and worse) daily from...