The Scoggins Report: July 2012 Spec Market Scorecard

The Scoggins Report is a compilation of sales and trends in the industry. The Report is reprinted at ScriptMag.com by permission of the authors.

The Scoggins Report
by Jason Scoggins & Cindy Kaplan
July 23, 2012

 

2012 Spec Market Scorecard

as of July 20, 2012

We know we’re going to come off as a bit flaky, but as you can see from the above, we’ve changed the name of this newsletter back to The Scoggins Report since we both left FilmFunds over the past week and a half.  Cindy grabbed a cool new gig at Kids At Play Media, and Jason’s cooking up a couple of new ventures.  Don’t worry, though, we’re going to keep this report going — we’re too obsessed with specs and pitches to stop now.

We’re in the process of uploading past editions of the report to their permanent home at ScogginsReport.com — all of 2012’s are there already, and by the end of the month we’ll have past years up as well.  Once we’re done with that we may decide to build the site out a bit, but we’ll stick a pin in any concrete plans until Jason’s next move becomes clear.  For now, it’ll be the place to sign up for the mailing list and download archive editions of the Report. 

For those of you who get this forwarded to you, here’s a link to sign up for your very own copy:  http://scogginsreport.com/sign-up-for-the-scoggins-report/

Enough housekeeping.  Thanks for subscribing to The Scoggins Report, and enjoy the grids.

 

2012 Overall Numbers

The first grid below shows sales of scripts that originally went out this year. In addition to those, 18 scripts have sold this year that originally went out prior to 2012.  Here are the spec sales numbers through June 18 on their own…

Jan

Feb

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

Total

2011

 Specs

21

35

36

30

24

29

10

185

370

 Sales

9

6

12

11

5

10

2

60

119

 Percent Sold

43%

17%

33%

37%

21%

34%

20%

32%

32%

 2011 Sales

3

13

15

9

7

13

10

5

7

20

8

10

119

 

…and here are combined total spec and pitch sales numbers for the same period.

Jan

Feb

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

Total

2011

 Specs

12

11

16

11

12

14

2

78

119

 Pitches

8

7

8

14

4

8

4

53

106

 2012 Total

20

18

24

25

16

22

6

131

225

 2011 Total

7

21

28

16

15

28

20

9

12

30

16

24

225

 

Spec Sales By Genre (sold/total)

Each cell in the below grid shows the number of specs in each genre that came out and/or sold that month, plus the number that sold that month that originally came out in years prior. The column on the right shows the percentage of total 2012 spec sales.

Jan

Feb

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

Sold/

Total

% of

Sales

 Action/Adventure

1/5

1/8+1

5/7

2/4

0/4

1/5

1/2

12/36

15.4%

 Comedy

3/7

1/6

2/8+1

3/6

2/4

4/8+2

1/5

19/47

24.4%

 Drama

2/2

0/1+1

0/7

0/1

0/1+1

1/4+1

0/1

6/20

7.7%

 Horror

1/1

2/5

1/4

1/2

0/1

1/4+1

7/17

9.0%

 Sci-Fi

0/1+1

0/2

1/3

0/6

2/4

1/4+1

1/2

7/24

9.0%

 Thriller

2/2+2

1/9+3

3/5+3

5/9

5/10 +1

2/4

27/48

34.6%

 

Spec Sales By Buyer – Studios

Jan

Feb

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

Total

2011

2010

2009

 Columbia

1

3

2

6

7

1

5

 Dimension

1

1

1

0

1

 Disney

1

1

2

2

2

2

 Dreamworks

1

1

2

1

4

 Fox

1

2

3

8

2

3

 Fox 2000

1

1

1

2

0

 Lionsgate

1

1

2

1

3

 New Regency

1

1

2

0

2

2

 Paramount

2

3

4

9

5

4

5

 Relativity

1

1

2

6

3

 Syfy Films

1

1

0

0

0

 Universal

1

1

2

1

5

5

2

6

 Warner Bros.

1

1

2

4

14

9

6

 

Here are the combined pitch and spec purchase numbers for the studios that have bought at least one of each:

Specs

Pitches

Total

2011

Columbia

6

6

12

16

Disney

2

4

6

11

DreamWorks

1

1

2

6

Fox

3

3

6

16

New Regency

2

2

4

2

Paramount

9

5

13

17

Universal

5

7

12

19

Warner Bros.

4

7

11

30

 

Spec Sales By Buyer – Other Buyers

Jan

Feb

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

Total

2011

2010

2009

 AtlasIndependent

1

1

0

0

0

 Aldamisa

1

1

0

0

0

 Amazon

1

1

2

0

0

0

 ANA Media

1

1

0

0

0

 Angryfilms

1

1

0

0

0

 AR Films

1

1

0

0

0

 Bazelevs

1

1

2

0

0

0

 Black Forest

1

1

0

0

0

 ChapmanFilmed Ent.

1

1

0

0

0

 Chernin

1

1

1

0

0

 Code Ent.

1

1

1

0

0

 College Humor

1

1

0

0

0

 Chockstone

1

1

0

0

1

 Cinetic Media

1

1

0

0

0

 Derby FIlms

1

1

0

0

0

 Enderby

1

1

0

0

0

 Endgame

1

1

0

2

0

 Exclusive Media

1

1

0

1

0

 Flynn PictureCo.

1

1

0

0

0

 Ian Bryce

1

1

0

0

0

 IndianPaintbrush

1

1

0

0

0

 K Jam Media

1

1

0

0

0

 Killer Films

1

1

0

0

0

 Lascaux Films

1

1

0

0

0

 Latitude Prods

1

1

0

0

0

 Lava Bear

1

1

0

0

0

 Legendary

1

1

0

0

0

 Lifetime

1

1

0

0

0

 Maven Pictures

1

1

0

0

0

 Millennium/Nu Image

2

2

1

5

3

0

0

 Necropia

1

1

0

0

0

 Nick WechslerProductions

1

1

0

0

0

 Paradox

1

1

1

0

0

 QED

1

1

0

1

0

 Sentinel

1

1

0

0

0

 Shine

1

1

0

0

0

 Sidney Kimmel

1

1

3

0

1

 Skyrock

1

1

0

0

0

 Sobini Films

1

1

0

0

0

 Train Bridge

1

1

0

0

0

 Voltage

1

1

2

3

0

0

 WWE

1

1

2

0

0

0

 

Here are the combined numbers for spec and pitch sales by non-studio buyers that have bought at least one of each:

Specs

Pitches

Total

2011

Bazelevs

2

1

3

1

Indian Paintbrush

1

2

3

1

Each of the following production companies has been attached to at least one spec sale so far this year.  Companies in bold are new since the last scorecard.

21 Laps

Arad Productions

Bad Robot (3)

Bavariapool

Benderspink

Blumhouse Productions

Bobker/Kruger Films

Chernin Entertainment

Circle of Confusion

Content Engine

Conundrum Entertainment

Davis Entertainment

EMJAG

Film 44

Film Rites

Henceforth Pictures

Imagine Entertainment

Intrigue

Langley Park

Leverage Entertainment

Mad Chance Productions

Mandalay Pictures

Matt Tolmach Productions

Michael De Luca Productions

Montecito Picture Company

Movie Package Company

MXN

Mythology Entertainment

Original Film (2)

Payam Films

Platinum Dunes

Prime Universe

Quadrant Pictures

Robert Cort Prods/Barnstorm Pics

Roth Films

Ruby Films

Scott Sanders Productions

South Creek Pictures

Strike Entertainment

Sunswept Entertainment

Underground Films and Mgmt

Valiant Entertainment

Vertigo Entertainment

Wonderland Sound and Vision

 

Spec Sales by Seller – Agencies (sold/total)

Each cell in the below grid shows the number of specs each agency took out and/or sold that month, plus the number it sold that month it took out in prior years.  The efficiency rating shows the percentage of scripts taken out this year that have sold.

Jan

Feb

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

Total

Efficiency

 APA

0/1

0/5+1

0/1+1

1/3

1/2

0/1

4/14

17%

 Bohrman

1/1

0/1

0/1

1/3

33%

 CAA

1/1+1

2/3

0/3

0/1

1/1+1

6/11

44%

 Gersh

1/3

1/1

0/1

3/4

5/9

55%

 ICM

1/1

1/2

2/3

2/2

6/8

75%

 Original Artists

1/1

2/2

2/2

5/5

100%

 Paradigm

0/1

1/4+1

2/5

1/2

0/2

5/15

39%

 UTA

1/1

0/4+1

1/2

2/4 +1

2/3+1

1/2

10/19

44%

 Verve

0/0+1

1/1

0/0+1

0/1

1/1

0/1

4/6

50%

 WME

3/3

2/3+3

5/5

3/4

1/2 +1

1/3 +1

20/25

75%

 

Here are the combined spec and pitch sales numbers for the agencies that have sold at least one of each:

Specs

Pitches

Total

2011

CAA

6

9

15

50

Gersh

5

2

7

14

ICM

6

5

11

27

Paradigm

5

5

10

14

UTA

10

8

18

30

Verve

4

2

6

9

WME

20

17

37

50

 

The following 72 agents have been involved with at least one spec sale in 2012:

Five:

Charlie Ferraro                  (UTA)

Chris Sablan                                   (Original)

Jordan Bayer                       (Original)

Matt Leipzig                         (Original

 

Four:

Mike Esola                           (WME)

 

Three:

Dan Cohan                          (WME)

David Boxerbaum               (Paradigm)

Rich Cook                            (WME)

 

Two:

Bayard Maybank                 (Gersh)

Cliff Roberts                       (WME)

Devra Lieb                           (Gersh)

Keya Khayatian                   (UTA)

Lee Keele                            (Gersh)

Max Michael                        (UTA)

Michael Sheresky                         (UTA)

Nicole Clemens                  (ICM)

Ramses Ishak                    (UTA)

Rob Herting                         (Verve)

 

One:

Aaron Hart                            (Verve)

Adam Kanter                                   (CAA)

Adam Levine                                   (Verve)

Adam Weinstein                  (ICM)

Adriana Alberghetti                        (WME)

Amanda Urban                    (ICM)

Bill Weinstein                       (Verve)

Bill Zotti                                (CAA)

Bryan Besser                       (Verve)

Caren Bohrman                  (Bohrman)

Carolyn Sivitz                      (UTA)

Chris Donnelly                    (WME)

Chris Ridenhour                 (APA)

Chris Till                               (CAA)

Craig Brady                          (CAA)

Dan Vantresca                    (Gersh)

Danny Greenberg               (WME)

Dar Rollins                           (ICM)

David Karp                           (WME)

David Park                           (UTA)

David Saunders                  (APA)

David Stone                         (WME)

Debbie Deuble-Hill                        (APA)

Geoff Morley                        (UTA)

Ida Ziniti                                (Paradigm)

James Kearney                   (UTA)

Jeff Gorin                              (WME)

Joseph Cohen                     (CAA)

Julien Thuan                                   (UTA)

Kathleen Remington          (ICM)

Kimberly Hodgert                (CAA)

Lars Theriot                          (ICM)

Lisa Harrison                                   (WME)

Mark Ross                            (Paradigm)

Martin Spencer                    (CAA)

Matt Rice                              (UTA)

Nigel Meiojas                      (ICM)

Philip d’Amecourt               (WME)

Philip Raskind                     (WME)

Rand Holston                      (CAA)

Rebecca Ewing                   (UTA)

Rob Carlson                        (WME)

Roger Green                                   (WME)

Ron Bernstein                     (ICM)

Ryan Saul                            (APA)

Scott Carr                             (UTA)

Scott Greenberg                  (CAA)

Sharon Jackson                  (WME)

Simon Faber                                    (WME)

Stuart Manashil                   (CAA)

Tim Phillips                          (UTA)

Todd Hoffman                      (ICM)

Trevor Astbury                     (Paradigm)

Will Lowery                          (APA)

 

Spec Sales by Seller –

Management Companies (sold/total)

Each cell in the below grid shows the number of specs each management company took out and/or sold that month, plus the number it sold that month that it took out in years prior.  The efficiency rating shows the percentage of scripts taken out this year that have sold.

Jan

Feb

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

Total

Efficiency

 3 Arts

1/1

0/1

1/2

 59 Management

1/1

1/1

 Alan Gasmer

0/2

1/1

1/3

33%

 Anonymous

1/1

1/1

2/2

1/1

0/1

5/6

83%

 Aperture

0/1

1/2

1/3

33%

 Apostle

1/1

1/1

 Benderspink

0/1

1/1

0/1

0/2

1/5

20%

 Brian Lutz

1/1

1/1

 Brucks

0/0+1

1/1

2/2

 Circle/Confusion

0/1

1/2

0/1

0/1

2/2

0/1

3/8

38%

 Elements

1/1

1/1

 Elevate

1/1

1/1

 Empirical

0/0+1

0/1

1/1

 Energy

2/2

1/2+1

1/1

0/1

1/1

6/7

71%

 Evolution

1/1

1/1

 Fourth Floor

0/0+1

1/1

 Gotham

0/2

1/1

1/1

2/4

50%

 Grade A

1/1

1/1

 H2F

0/1

1/2

0/1

1/4

25%

 Heroes/Villains

0/1

0/1+1

0/1

1/4

25%

 Hung

1/1

0/1

0/1

1/3

 Industry

0/1

1/1

1/2

 Kailey Marsh

1/1

0/1

1/2

 Kaplan/Perrone

1/1

0/1

0/3

1/1

2/6

33%

 Madhouse

0/1

1/1

1/1

2/3

67%

 Magnet Mgmt

0/1

1/2

1/3

 Mgmt 360

1/1

1/1

 Mindframe

0/0+1

1/1

 Mosaic

1/1

1/1

 Muraviov Co.

0/1

1/4

0/1

1/6

 New Wave

0/0+1

0/2

1/1

0/1

1/2

2/2

5/9

50%

 Oasis

0/0+1

1/1

 Parallax

0/1

0/0+1

1/2

 Principato Young

0/1

1/1

1/2

 Prolific

0/1+1

0/1

1/3

 The Safran Co.

0/0+1

1/1

 Silent R

0/0+1

1/1

 UFUSE

1/1

1/1

 Untitled

1/1

1/1

 

Here are the combined spec and pitch numbers for the management companies that have sold at least one of each:

Specs

Pitches

Total

2011

3 Arts

1

1

2

6

Anonymous Content

5

1

6

9

Aperture

1

1

2

2

Apostle

1

1

2

3

Circle of Confusion

3

4

7

11

Energy

6

5

11

7

Fourth Floor

1

1

2

0

The Gotham Group

2

2

4

8

Industry

1

1

2

3

Kailey Marsh

1

1

2

0

Kaplan/Perrone

2

2

4

10

Magnet Management

1

1

2

6

Management 360

1

3

4

6

Mosaic

1

2

3

5

Principato/Young

1

2

3

4

The Safran Co.

1

1

2

1

 

The following 63 managers have been involved with at least one spec sale:

Six:

Brooklyn Weaver              (Energy)

 

Five:

Josh Adler                            (New Wave

Mike Goldberg                     (New Wave)

 

Two:

Adam Kolbrenner               (Madhouse)

Bard Dorros                         (Anonymous)

Bryan Brucks                       (Brucks)

 

One:

Aaron Kaplan                     (Kaplan/Perrone)

Adam Goldworm                 (Aperture)

Alan Gasmer                                   (Gasmer and Friends)

Alex Goldstone                    (Anonymous)

Alex Lerner                          (Kaplan/Perrone)

Andrew Deane                    (Industry)

Andy Cohen                         (Grade A)

Ashley Berns                                   (Circle/Confusion)

Benjamin Rowe                  (Oasis)

Brian Lutz

Britton Rizzio                                   (Circle/Confusion)

Chris Bender                                   (Benderspink)

Chris Fenton                                    (H2F)

Chris Huvane                      (Mgmt 360)

Christopher Pratt                 (Elements)

David Engel                         (Circle/Confusion)

David Lonner                       (Oasis)

Dick Hillenbrand                 (Heroes & Villains)

Elana Barry                          (Anonymous)

George Heller                      (Apostle)

Jake Weiner                         (Benderspink)

JC Spink                               (Benderspink)

Jeff Silver                              (Fourth Floor)

Jennie Frisbie                      (Magnet)

Jennifer Graham                 (Mgmt 360)

Jennifer Levine                   (Untitled)

Jenny Wood                         (Elevate)

Jeremy Bell                        (Gotham)

Jesse Silver                         (Mindframe)

Jewerl Ross                         (Silent R)

Jim Wedaa                          (Parallax)

Jonathan Hung                   (Hung)

Josh Goldenberg               (Kaplan/Perrone)

Kailey Marsh

Kathy Muraviov                   (The Muraviov Co.)

Kelly Roberts                       (Anonymous)

Lawrence Mattis                  (Circle/Confusion)

Lee Stollman                                   (Gotham)

Lindsay Williams                 (Gotham)

Markus Goerg                      (Heroes & Villains)

Marti Blumenthal                 (59 Management)

Michael Botti                                    (Industry)

Michael Sugar                     (Anonymous)

Mikhail Nayfeld                   (Heroes & Villains)

Mikkel Bondesen                (UFUSE)

Nick Fariabi                          (Mindframe)

Noah Rosen                        (Circle/Confusion)

Paul Young                          (Principato Young)

Peter Principato                  (Principato Young)

Rosalie Swedlin                  (Anonymous)

Scott Leddy                          (Empirical)

Stephen Gates                    (Evolution)

Stephen Marks                    (Evolution)

Steve Golin                          (Anonymous)

Tom Drumm                         (The Safran Co.)

Will Rowbotham                  (Prolific)

Zach Tann                            (Magnet)

Zachary Cox                        (Circle/Confusion)

 

About The Scoggins Report:

The Scoggins Report is a terribly unscientific analysis of the feature film development business based on information assembled from a variety of public and non-public sources.  The numbers in the reports are by no means official statistics.  Caveat emptorMol??n labé.

 

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